At PPCaDI, we don’t believe in one-size-fits-all leadership.
We help leaders grow by helping them become more of who they already are, not by asking them to mimic someone else’s style.
Through coaching, training, and development rooted in positive psychology, our team equips leaders to identify and activate their signature strengths, the traits that shape how they think, lead, and relate to others.
This post continues our exploration of the VIA Character Strengths framework, highlighting eight additional strengths that influence leadership style and impact. Catch up with what you missed in Part 1 by reading the full post.
Now we’re back with 8 more strengths worth exploring. Each one is backed by research and grounded in practice, offering a distinct lens for reflection and growth.
Let’s take a closer look.
What Exactly Are Leadership Character Strengths?
One of the frameworks we use is the VIA Character Strengths model, a research-backed tool that highlights 24 universal strengths found in all people. These strengths manifest in various combinations and intensities, and when leaders are aware of them, they can lead with greater clarity, confidence, and alignment.
👉 Take the free VIA Character Strengths Survey to discover yours
In this article, we highlight 8 character strengths — Perspective, Bravery, Gratitude, Curiosity, Humility, Hope, Social Intelligence, and Self-Regulation — that are particularly powerful for leadership and how to apply them intentionally in real-world contexts. When leaders know their signature strengths, they lead with greater authenticity and greater impact.
“When you know your strengths, you lead from alignment — and that’s where real confidence and impact begin.”
— Dr. Kiki Ramsey, CEO, PPCaDI
1. Fairness
“I try to make decisions based on what’s right, not just what’s easy.”
What It Means
Fairness is treating people justly, without bias or favoritism. It means making thoughtful decisions based on principle, not preference, and applying the same standards consistently, especially when it’s hard.
How It Shows Up in Leadership
Leaders who prioritize fairness make it clear that equity isn’t optional — it’s fundamental.
They don’t allow personal feelings to override professional judgment, and they strive to understand context before making decisions.
When faced with conflict, they aim to restore balance and uphold standards without favoritism. Fair leaders build team cultures where people trust the process because the outcomes reflect integrity.
The Blind Spot
Fairness can sometimes lead to hesitation. In an effort to remain neutral, fair leaders may avoid taking a stand or making a call, even when the path forward is clear.
Reflection Minute
Where are you leading with fairness? Is there a decision you’ve been putting off in the name of equity?
Fairness is about being courageous enough to treat people according to their needs.
2. Perseverance
“I keep showing up, even when it’s hard—because the mission matters.”
What It Means
Perseverance is the ability to stay focused, committed, and driven even when things get tough. It’s about seeing goals through, staying accountable, and showing up consistently.
How It Shows Up in Leadership
Leaders with perseverance don’t give up at the first sign of resistance. They keep teams anchored through difficult seasons and model follow-through when energy wanes.
Perseverant leaders are the backbone of momentum. They’re the ones who stay committed through uncertainty, meet resistance without backing down, and lead by example when energy starts to fade.
Their resilience models what it means to keep moving, and their teams often mirror that drive.
They also know that meaningful progress comes from consistency, not from bursts of effort that will inevitably be followed by burnout.
The Blind Spot
Sometimes, perseverance turns into overextension. Leaders may push themselves (and others) too hard, mistaking endurance for effectiveness.
Reflection Minute
Where could perseverance be creating pressure instead of progress?
Perseverance is about knowing when to push and, often more importantly, when to pause so you can keep going.
3. Forgiveness
“I choose growth over resentment.”
What It Means
In the context of leadership, forgiveness means releasing resentment and moving forward with compassion and understanding. It’s not about ignoring harm or skipping accountability. It’s about creating space for growth for others and ourselves.
How It Shows Up in Leadership
Forgiveness in leadership isn’t passive. It’s active emotional intelligence.
Forgiving leaders recognize that mistakes are part of growth. They strive to create environments where people can own their mistakes and recover with dignity and respect, promoting psychological safety by demonstrating that one misstep doesn’t erase someone’s value.
These leaders don’t hold grudges or use past failures as a means to retaliate. Instead, they model what it means to hold people capable, not just accountable. This creates a ripple effect: teams feel safer taking risks, admitting faults, and re-aligning after conflict.
Forgiveness is what keeps human connections intact even after things go wrong.
The Blind Spot
Many leaders offer forgiveness to others, but not to themselves. Holding onto guilt or regret can stall confidence, cloud judgment, and prevent leaders from showing up fully.
Reflection Minute
Where might you need to extend forgiveness—to a team member, or to yourself?
Forgiveness frees up emotional energy for what matters most — healing, growth, and human connection.
4. Creativity
“I lead with ideas that stretch what’s possible.”
What It Means
Creativity is about generating new ideas, rethinking old problems, and making connections that others don’t always see. It’s not just artistic. It’s about problem-solving, adaptability, and imagination.
How It Shows Up in Leadership
Creative leaders bring curiosity into the workplace — and invite others to do the same. They question assumptions, experiment with new approaches, and ask better questions to uncover better answers.
When old strategies fall flat, they aren’t afraid to pivot. Instead of sticking to the status quo, they help their teams reframe challenges and explore what’s possible.
Their leadership fosters environments where ideas are shared freely, risk is embraced thoughtfully, and creativity becomes a shared strength.
This approach drives innovation, energizes problem-solving, and encourages teams to think beyond traditional limits to discover bold, practical solutions.
The Blind Spot
Creativity without direction can lead to spinning ideas without action. The best creative leaders know when to imagine and when to implement.
Reflection Minute
Where is your creativity moving things forward—and where might it need a bit more focus?
Creativity in leadership is about vision, not vanity. It’s using imagination to move things forward.
5. Critical Thinking
“I pause, I assess, and I choose with clarity.”
What It Means
Critical thinking (formerly referred to as judgment) is the ability to analyze, assess, and evaluate information with clarity and care. It’s about thinking deeply, not just quickly.
How It Shows Up in Leadership
Leaders with critical thinking skills weigh both logic and context before making decisions. They look at issues from multiple angles and are willing to question assumptions, including their own.
These leaders encourage robust dialogue and invite constructive dissent, knowing that truth is often found in complexity. Their decisions reflect strategic foresight and calm clarity, especially when high stakes are involved.
The Blind Spot
Overthinking can become a barrier to action. When the need for certainty outweighs the need for progress, decisions get delayed and opportunities pass.
Reflection Minute
Where might you need to act with the information you have, even if it’s not perfect?
Critical thinking doesn’t mean overthinking. On the contrary, it means slowing down to lead forward with intention.
6. Kindness
“I lead with care because people remember how you make them feel.”
What It Means
Kindness is treating people with generosity, care, and respect. It’s choosing to support others without needing recognition or reward.
How It Shows Up in Leadership
Kind leaders make a lasting impact through the way they consistently treat people without condition. They check in, listen closely, and offer support when it’s needed most.
But kindness in leadership isn’t just about being nice. It’s about creating psychological safety by showing others that they matter, regardless of performance.
These leaders foster strong relationships not through authority, but through presence. In doing so, they increase trust, reduce fear, and create environments where people feel seen and supported. Their leadership turns compassion into a culture.
The Blind Spot
Without boundaries, kindness can lead to overextension or people-pleasing. Compassion must be paired with clarity.
Reflection Minute
Where are you leading with kindness, and where do you need to pair it with limits?
Kindness in leadership isn’t weakness. It’s what strengthens culture and keeps people connected.
7. Love of Learning
“I never stop learning because growth is the job.”
What It Means
Love of learning is a deep motivation to acquire knowledge and grow. It’s about collecting facts and being open with the information that you are willing to change due what you discover.
How It Shows Up in Leadership
Leaders with a love of learning bring a genuine curiosity to every aspect of their work. They ask thoughtful questions, seek out feedback, and actively pursue growth, not because they’re lacking, but because they’re committed to excellence.
This mindset keeps them from stagnating or falling into routine. Instead, they lead teams to stay agile, adaptable, and ahead of change.
They also model humility by showing that leaders don’t need to have all the answers. They need to stay open enough to keep growing.
The Blind Spot
Sometimes, learning becomes a form of hiding. Leaders may become stuck in the process of researching, reflecting, or preparing, rather than taking action.
Reflection Minute
What have you been learning lately, and how are you applying it?
Learning keeps leaders agile. If you want to grow others, you have to be growing, too.
8. Zest
“I bring the energy, and I know how to protect it.”
What It Means
Zest is the strength of bringing energy, enthusiasm, and full engagement to your work. It reflects a deep connection to purpose and helps others feel more motivated and alive in their own roles
How It Shows Up in Leadership
Zestful leaders bring a sense of energy and optimism that’s hard to ignore. They’re fully present, visibly engaged, and deeply invested in the people and purpose around them.
This isn’t manufactured enthusiasm by any means. It’s real connection to the mission. When these leaders walk into a room, they raise the emotional temperature in a way that motivates others to get involved and give their best.
Their momentum creates movement. When channeled well, zest reminds teams that meaningful work can be energizing, especially in challenging times.
The Blind Spot
Unmanaged zest can come across as unrealistic or overwhelming. Leaders must learn to regulate their energy so it fuels, not fatigues.
Reflection Minute
How do you show your team that you’re all in, and how do you recharge so you can stay that way?
Zest gives your team permission to care deeply. It turns engagement into momentum.
Ready to Lead from Your Strengths?
The best leaders don’t lead by trying to become someone else. They lead by understanding who they already are and using that self-awareness to make intentional decisions.
At PPCaDI, we help leaders uncover their strengths and apply them in the moments that matter most — in feedback conversations, team challenges, tough calls, and everyday interactions that build (or break) trust.
If you’re curious about your leadership strengths, start by taking the VIA Character Strengths Survey.
Then, when you’re ready, let’s discuss how to translate that insight into real-world impact by reaching out using our form.